Logo Design for Herbalist & Apothecary
Design a rustic and fantasy-inspired logo for an organic tea brand. There were a lot of sketches and inspiration drawings that were gathered before beginning initial work on this. I had a ton of fun working on this project, but I have never done an “artsy” logo like this, so it was a bit of a rough start sketching and tossing away artwork that didn’t serve the rustic look of the branding.
My original fairy sketches and the subsequent drawings looked like shit and I could never get her hands and feet to look right, even when shot a model with the limb poses to trace them. I eventually hired a line artist to clean it all up and designed the labels to align with the rustic look and feel of the finalized artwork. Overall, I’m very happy with the result.
Star Fairy Apothecary
WHAT I DID
Branding, Digital Collateral, Printed Collateral & Packaging.